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Solution Engineering Framework™ Webinars
Put your lunch hour–or any free hour–to work. Get new insights into how your business development, capture management, and proposal management teams can win more B2G and B2B bids and help increase the long-term value of your company. Get started today by selecting one of these free Solution Engineering Framework™ Webinars.
Webinar 1
Issue & Key Factor Analyses
Learn how to understand the customer’s issues, why they are issues, the key factors needed by any company to address the customer’s issues, and why the key factors are important to the customer as well as customer psychographics around both issues and key factors.
Webinar 2
Notional Winner Benchmark, Design Considerations & Competitive Assessment
Learn what the ideal winner looks like; understanding the adverse impacts of your company’s own internal challenges, conditions, and constraints on winning the competitive pursuit; and how to conduct a thorough competitive assessment to help formulate the right strategies to win.